Residential Real Estate

Have Certainty About Success

One of the great qualities that top-producing agents have is certainty. And I"m not just talking about certainty with clients here. I"m talking about constantly living in the mental and emotional state of certainty day-in and day-out in your real estate business. Imagine how you would feel everyday absolutely knowing that you will be hugely successful in this business no matter what happens to you. Imagine what this would do for your business! Everyday you are completely unshakable, unstoppable, and you know that you will handle everything appropriately in the way that best maximizes your real estate production. And you know that this is definitely the way it will always be for you. If you"ve been in the business for awhile now you know how things can happen that can easily get you both frustrated and aggravated at times. Escrows don"t always close. People change their minds sometimes. And sometimes clients end up doing a transaction with another agent instead of you after you"ve already invested months of your time in your relationship with them. As a perfect illustration of all of this, I just got off the phone with an agent who was two weeks away from closing escrow while representing a buyer on the purchase of a $2,500,000.00 property. At the last minute, to everyone"s surprise, the city came in and decided to take the property by eminent domain. Now as an agent that, my friend, hurts! My point is this: the people who do the best in this business let adversity bounce right off of them. It"s almost like they"re bulletproof -at least to the eyes of an outsider watching them. Do they still get hurt and affected by the adversity? Of course they do! But the key is that they don"t let it affect their business. They get right back on track and do whatever the next thing is for them to do in successfully moving forward and closing more real estate transactions. One of the greatest assets that you have in your real estate business is your time. The better you are at filling your working hours with the productive activities that will make you great money the more successful you will be. But if you allow the difficulties that can come along in this business to take you off track, put you in an unresourceful state of mind, and have you wander along for days, weeks, or even months at a time producing mediocre results, be assured that this will cost you a lot of money in your business each and every year. You"ve made it this far in your real estate career and no matter what happens you"re going to come out fine. Have you ever noticed that despite all the difficulties and excruciating experiences you"ve ever encountered in your real estate business you"re still living, breathing, eating, and showing up for work? So in reality how truly threatening were all of those past experiences that you may have had great difficulty living through at the time? No matter what happens in your real estate business you"re going to come through it all just fine. You always have. And some of your most difficult, most trying experiences in your career oftentimes turn out to be the greatest stories that you tell people and laugh about years later. I know I certainly have my war chest of these stories--and I still milk them for all I can whenever I get the opportunity! When you"re working in your real estate career and truly coming from a place of absolute certainty you will achieve much, much more success as compared with what you will accomplish when you allow those bumps along the real estate highway to dramatically hurt your performance.


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