Residential Real Estate

Twenty Positive Outcomes from This Tough Market

if you have an efficient office tour or a tour put on by the MLS, it is now time to start going on them again. You see, the new listings start leading the trend down, therefore allowing you to pay less attention to the comps and more attention to the listings that are setting the new low prices. When I went on tour in a tough market, the outstanding values were the price setters, not the sales from 6 months ago. If you have to talk to REALTORS®, then maybe say, “Hi” to them on tour. I challenge you to figure out how to efficiently see the new listings in your market area about once a week. Stay away from “Sam Slow’s” listings, because he never gets it right. See what the killers are listing, what they offer, and how they are pricing. 16. There are fewer agents out there. Start wearing a name tag again. Put up one of those stupid magnetic signs on your car. There are fewer agents, even fewer who are not hiding in a bunker. Start showing your bright disposition! When asked “How is real estate going?” you can say “My clients are making a fortune. What are your plans in the next twenty-four months?” 17. You will never be poor again. You see the people having trouble now have never have seen a tough market. They sold for the last ten years. They thought that buyers bugged you to buy and sellers asked you to sell. They thought you did not need down payments or credit ratings. They thought that real estate always goes up. They scoffed when you said, “Be careful.” They actually believed that it was easy to make a six figure income in real estate. They bought their own home with no money down and got an interest only loan. They used the money. They saved on their loan and down payment to buy a great car(s) and beat the Joneses. The ones who are making it have been through tough times before. Whatever does not kill you, will make you stronger. If you listen to me carefully and do the stuff you should be doing, you will make it! If you make it through this market, you will be set for life, because it does not get much harder than this. I challenge you to prosper now as you set yourself up for life. 18. You will be convinced that buyers are the least profitable segment of market, no matter what market. I challenge you to stop listening to non-agents selling technology that solicits buyers as your main income lead generator. 19. You will get to the point faster. “Either you want to buy or sell, or please call someone else.” You will be able to say that nicely with no one thinking you are full of yourself. I challenge you to start that exercise today. 20. You will become closer with my systems.

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